Caitlyn Jenner + MAC

Friday, February 26, 2016
Love her or hate her, Caitlyn Jenner has had one hell of a year and has also had a big hand in bringing trans* issues to the spotlight. Sure, she's lived a life of privilege and has had a much better reception than most other trans* persons out there, but you can't deny that her presence in the media is helping propel the movement forward.

Now Caitlyn is collaborating with MAC Cosmetics to further help with trans issues with a modified Viva Glam campaign and her new signature lipstick "Finally Free", which is launching April 7th. 100% of the proceeds will be going to charity to assist trans* persons through the MAC AIDS Fund Transgender Initiative, and that's just plain awesome.

The lipstick looks like it'll be pretty flattering on a wide variety of skintones, so y'all best be picking one up to support the trans* community. I know I'll be getting one, partially because I have a huge crush on Ms. Jenner, but more so for the charitable factor.

What do you guys think? Are you gonna purchase this or pass it up?


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